Cinema8's video branching tools show the ability to connect different products and information based on viewer selections.

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Branching video for product tutorials

Cinema8’s branching tools let product teams create adaptive tutorials that guide users through the features most relevant to them. Each decision point routes viewers to the correct workflow, troubleshooting steps or advanced insights, helping them follow instructions without watching unnecessary sections. These branching paths reduce confusion, support self-service learning and help teams educate users more efficiently.

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Cinema8 Customer - UCLA
Cinema8 Customer - Mississippi State University
Cinema8 Customer - Linnaeus University
Cinema8 Customer - Roquette
Cinema8 Customer - Eastern Michigan University
Cinema8 Customer - Leica
Cinema8 Customer - Siemens
Cinema8 Customer - Twin
Cinema8 Customer - BAU
Cinema8 Customer - Pegasus
Cinema8 Customer - Iyzico
Cinema8 Customer - Diverse Voice
Cinema8 Customer - Iff
Cinema8 Customer - Nordex
Cinema8 Customer - MyTechnic
Cinema8 Customer - Hill and Knowton
Cinema8 Customer - QNB
Cinema8 Customer - SOCAR

Cinema8’s video branching tools let product teams build adaptive tutorials that guide users to the steps they actually need. Decision points send viewers to the relevant workflow, feature explanation or troubleshooting path without forcing them through an entire video. This structure keeps tutorials shorter, clearer and more efficient for different user levels or product variations. Every choice is recorded, giving teams insight into which features attract the most interest and which steps require additional guidance.

Start building product tutorials

How to build branching product tutorials with Cinema8

Use Cinema8’s branching editor to map product workflows, feature paths and troubleshooting routes.

Step 1

Upload your product tutorial videos to Cinema8 individually, in bulk or via API, then open the branching editor to outline your feature paths.

Step 2

Add choices and prompts that direct users to the correct workflow, advanced option, configuration demo or troubleshooting step.

Step 3

Publish your branching tutorial using Cinema8’s secure sharing settings and track user decisions in the analytics dashboard to see which product areas need more support.

Why use Cinema8’s branching tools for product tutorials?

Cinema8 enables product teams to create adaptive tutorials that match the way users explore features. Branching allows viewers to choose the workflow, version or troubleshooting path that fits their needs, reducing confusion and shortening the learning process. Each decision is recorded, giving teams insight into how users interact with the product and where additional support or clearer guidance may be required. This makes tutorials more efficient and user-focused.

How Cinema8 supports product tutorials through branching

Guide users to the workflow that fits their needs

Reduce tutorial length by removing irrelevant steps

Identify features that need clearer guidance

Let users choose the feature they want to learn

Product teams can use branching to offer feature-specific learning paths inside a single tutorial or product demo. Viewers pick the tool or action they want to explore, and the video takes them directly to the relevant steps. This keeps tutorials focused and helps users learn at their own pace without navigating long, linear content.

Create feature paths
Someone is learning about a product through a video with branching paths. They have selected an option and are shown one of 3 videos, which is represented by a play icon on the video and lock icons on the two other videos.
Offer beginner and advanced routes for the same tutorial

Different users need different levels of guidance. With Cinema8's branching editor, you can split an interactive tutorial into beginner and advanced paths, showing simplified explanations to new users and faster demonstrations to experienced ones. This reduces content duplication and ensures each learner follows a route matched to their skill level.

Design skill-based paths
Guide users through troubleshooting based on their choices

When tutorials include troubleshooting steps, branching helps users identify the right fix quickly. Viewers select the issue they’re facing, and the video redirects them to the correct resolution or a deeper diagnostic path. This approach is highly valuable for ecommerce companies as it supports faster problem-solving and reduces reliance on support teams.

Build troubleshooting routes
Cinema8's branching tools are being used to take viewers through different trouble shooting steps for a product.
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See how other teams use Cinema8 to create high-value videos to match real user needs.

During travel restrictions, Cinema8 proved valuable as a tool. Its platform offered straightforward yet complete tools, allowing us to give virtual demonstrations of our solutions in a secure and efficient way.

Jay Yalung

Art Director, Marketing and E-Commerce / Leica Geosystems

Cinema8 software engaged and motivated students with 360-degree videos at the Tate Gallery, featuring past student projects. Staff support was responsive and helpful with training. A valuable tool for educational institutions.

Chi-Ming Tan

Unit Lead Lecturer LCCA / London College of Contemporary Arts

Cinema8 has been instrumental in compiling all of the videos for a research project on employment for the blind or visually impaired, by offering an easy-to-use web-based platform for building Interactive Videos.

Sarah Moody

Communications Coordinator / Mississippi State University

Cinema8 was chosen for its ease of use and ability to create interactive videos through an intuitive interface. The team received great support and reasonable pricing. leading to a renewal of their partnership. Cinema8's support helped them meet project deadlines.

Michel Sohel

Media Consultant / Eastern Michigan University

Frequently asked
questions (FAQs)

Have another question?

Branching video gives users control over what they learn by letting them choose the feature, workflow or issue they want to explore. Instead of watching a long, linear tutorial, viewers move directly to the steps that match their goal. Cinema8’s branching editor allows product teams to structure these routes clearly, reducing complexity and helping users complete tasks faster. This makes tutorials easier to follow and supports better product adoption.
Cinema8 allows you to split a single tutorial into multiple routes based on user input. Beginners can follow slower, more detailed explanations, while advanced users can jump to faster demonstrations or optional deep dives. This approach keeps tutorials efficient, avoids producing separate videos for each skill level and ensures every user gets a path matched to their familiarity with the product.
Branching lets you build troubleshooting flows where users identify their issue and then follow the steps required to resolve it. Cinema8 enables product teams to map each possible problem to its own path, including extra checks or alternative fixes if the first solution doesn’t work. This helps support teams by reducing support requests by giving users a clear, self-service way to diagnose and solve issues directly within the video.
Many products have different versions, modes or hardware variations. With Cinema8, you can ask users which version they’re using and route them to the correct instructions. This prevents confusion by ensuring users only see steps relevant to their setup. It also reduces video duplication, as one structured branching flow can replace several separate version-specific tutorials.
Cinema8 records every decision a user makes inside a branching tutorial with its video analytics, revealing which features attract the most attention, where users hesitate and which workflows they choose most often. Product teams can use these insights to identify confusing areas, highlight potential UX improvements, prioritise documentation updates and understand real usage patterns. This helps shape future training material as well as product refinement decisions.