Make storytelling, e-learning, films
immersive with advanced video branching

Deliver truly personalised engagement easily, with Cinema8's video branching tools. Empower your viewers to explore content in their own way, for memorable experiences.

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Turn your videos into unparalleled engagement channels with Cinema8’s video branching. Make every click, image interaction and answered question guide users through dynamic, user-driven storylines.

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Endless possibilities, instantly accessible

Cinema8’s branching tools allow you to craft endless alternative endings to your interactive videos. With features like loops, story pauses and rewinds, the possibilities are limitless. Plus, with our extensive widget library, including questions, buttons, CTAs, and more, you can customise every aspect of your branching videos with ease.

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Customise any engagement

Deliver targeted video marketing content that dynamically adjusts to the viewer's selections, or deliver tailored messages based on demographics, preferences or past interactions. Significantly boost engagement and increase the likelihood of conversion with marketing messages that feel deeply personal.

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Bring work scenarios to life

Simulate workplace scenarios, allowing new employees to make decisions in hypothetical situations. Familiarise employees with company policies, customer service standards or operational procedures in an engaging and risk-free environment.

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Track and optimise with precision

Gain invaluable insights into viewer behaviour and preferences with Cinema8’s robust analytics tools. Understand which branches are most engaging, where viewers drop off, and how to optimise your branching experiences for maximum impact. With detailed analytics at your fingertips, you can continuously refine your content and drive better results.

Track and optimise with precision
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Level up immersive storytelling

Transform your videos into highly effective and exciting interactive movies with Cinema8’s branching tools. Set out branched storylines for your viewers to experience how the story unfolds, with limitless interactivity features.

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Transform passive viewing into immersive, memorable experiences with video branching. Deliver truly personalised engagement for learning that truly sticks and to boost brand loyalty.

E-learning designers

E-learning designers

Personalise learning with branching paths and interactive assessments, empowering diverse learners to explore at their own pace.

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Marketing teams

Marketing teams

Boost engagement with interactive product tours and sales journeys, offering customised content through branching options.

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HR and communications teams

HR and communications teams

Enhance onboarding with interactive training modules and evaluations, guiding employees through personalised learning paths.

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Customer support roles

Customer support roles

Improve support with interactive troubleshooting guides, offering tailored solutions through branching features. Practice learning with audio and video inputs recorded directly on videos.

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Frequently asked questions (FAQs)

By involving viewers in the storytelling process, video branching increases their investment in the content. This interaction keeps viewers engaged longer, encourages repeat views, and increases the likelihood of sharing the experience with others, boosting overall viewer engagement.
Video branching enables viewers to make choices that dictate the narrative flow of the video. This interactive element turns a standard viewing experience into a dynamic and engaging journey where each decision can lead to a different storyline.
Cinema8 equips you with intuitive tools for crafting highly personalised branching narratives. Our unique flow editor provides bird's eye view of your branched scenario, facilitating clear mapping of narrative paths within your video. Jump functions seamlessly connect segments, ensuring smooth transitions between scenes and guiding viewers based on their choices. Interactive elements, such as questions or quizzes, prompt branching, fostering active viewer engagement. Conditional jumps, driven by variables, dynamically determine the next step, creating personalised paths that adapt to viewer interactions. Variables serve as dynamic data representations, offering flexibility by tracking user progress and adjusting content throughout the video.
Creating branching videos with Cinema8 is straightforward thanks to our user-friendly drag-and-drop interface. No coding skills are required, allowing you to easily design and implement complex interactive narratives. This accessibility makes it ideal for creators at all skill levels looking to enhance their videos with interactive elements. In addition, with our advanced third-party integrations, you can easily SCORM export interactive videos into your LMS.
Cinema8 offers comprehensive analytics that track user decisions, viewing paths, and engagement metrics across your branching videos. You can implement A/B testing by creating two variations of a branching scenario to see which one performs better in terms of viewer engagement, retention, and conversion. This data helps refine video content strategies and improve viewer interactions.
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Design any interactive video for truly personalised engagement with Cinema8’s limitless, AI-driven interactivity.

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