Turn viewers into leads with interactive video

Add CTAs, lead forms and booking links to your marketing videos, so every view becomes a chance to convert.

Trusted by leading brands around the world

Turn your marketing content into a conversion engine with Cinema8’s interactive video platform. Instead of passive playback, you get active engagement: clickable CTAs, embedded lead forms, and in-video actions that capture interest when it’s at its peak.

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How to turn your marketing videos into lead generation tools

If your videos are built to showcase products, explain benefits, or prompt sign-ups. they should also be driving conversions. Here’s how Cinema8 helps video marketers turn views into leads:

Step 1

Upload your marketing video to Cinema8. You can use an existing asset or create one by recording your screen in the platform.

Step 2

Drag and drop lead forms, CTAs, or booking buttons onto your timeline. Add them at key decision points in the video.

Step 3

Publish and share your video across channels. Track viewer actions and conversions in real time.

Why use interactive marketing videos

Video is one of your most powerful marketing tools, but without a clear next step, most viewers just drop off. Interactive video fixes that by turning passive views into measurable actions. With Cinema8, you can add lead forms, CTAs and booking links directly into your video. Capture intent as it happens, track performance instantly, and build it all yourself. No coding required.

How interactive video improves marketing

Capture leads at the moment of interest

Drive actions directly inside your video

Get full visibility into viewer behaviour and conversion data

Explainer videos that collect contacts

Use interactive explainers at events or trade shows to drive real engagement. Let visitors explore your product, submit interest via in-video forms, and generate marketing data you can act on after the event.

Product demos that generate leads

Add a “Book demo” button right after a key product feature.Capture qualified intent and move prospects directly into your sales pipeline.

Campaign videos that convert

Drop sign-up forms or CTA overlays into launch or promotional videos. Keep viewers on track and collect leads without interrupting the experience.

★★★★★

Why marketers and teams trust Cinema8 to do more with video

During travel restrictions, Cinema8 proved valuable as a tool. Its platform offered straightforward yet complete tools, allowing us to give virtual demonstrations of our solutions in a secure and efficient way.

Jay Yalung

Art Director, Marketing and E-Commerce / Leica Geosystems

Cinema8 software engaged and motivated students with 360-degree videos at the Tate Gallery, featuring past student projects. Staff support was responsive and helpful with training. A valuable tool for educational institutions.

Chi-Ming Tan

Unit Lead Lecturer LCCA / London College of Contemporary Arts

Cinema8 has been instrumental in compiling all of the videos for a research project on employment for the blind or visually impaired, by offering an easy-to-use web-based platform for building Interactive Videos.

Sarah Moody

Communications Coordinator / Mississippi State University

Cinema8 was chosen for its ease of use and ability to create interactive videos through an intuitive interface. The team received great support and reasonable pricing. leading to a renewal of their partnership. Cinema8's support helped them meet project deadlines.

Michel Sohel

Media Consultant / Eastern Michigan University

Starter

$12

per month billed annually

Everything in Free, plus:

  • Lead gen forms with CRM/email integration
  • 360 degree interactive video support
  • Unlimited screen recording
  • Customisable video player
  • 1TB bandwidth

Pro

$24

per month billed annually

Everything in Starter, plus:

  • Sticky hotspots for moving objects
  • AI chaptering + SEO metadata
  • AI-powered speech search
  • Video heatmaps + advanced reports
  • 2TB bandwidth

Pro Plus

$84

per month billed annually

Everything in Pro, plus:

  • FTP upload for video libraries
  • Webhook-based event notifications
  • Domain restriction
  • Priority + dedicated support
  • Unlimited seats

Frequently asked questions (FAQs)

Yes. With Cinema8, you can add lead forms, CTAs, and booking buttons to any video — from product demos to explainer content — without editing software or code.

Interactive video lets viewers take action directly inside your content. Marketers use it to collect leads, book demos, and guide next steps — reducing drop-offs and increasing conversions.

Cinema8 integrates with popular CRMs and marketing automation tools like HubSpot and Salesforce, so captured leads go straight into your pipeline.

Yes. All interactive elements — including forms, overlays, and buttons — are fully responsive and optimised for mobile, tablet, and desktop.

Most marketers build and publish their first interactive video in under an hour. Cinema8’s drag-and-drop tools require no video editor or developer.

Cinema8 gives marketers more control over interactivity. While Vimeo and Wistia offer basic CTAs or forms, Cinema8 lets you build fully interactive video experiences — including in-video forms, buttons, booking links, branching journeys, and detailed engagement tracking — all in one platform, with no developer required.

Have another question?

Add forms, CTAs, and booking links directly inside your videos. Capture intent, guide next steps, and convert more viewers, all in one smarter video hosting platform with Cinema8.

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