Interactive video for narrative design

Build stories that respond to every choice. Cinema8’s interactive video tools let you craft branching paths, clickable overlays and in-scene polls, with multi-language subtitles for global audiences. Support 360° and VR where needed, and use analytics to visualise viewer paths and drop-offs. AI-assisted subtitling and chaptering speed up production so you can iterate on narratives quickly.

Trusted by leading brands around the world

Design immersive, choice-driven content with Cinema8’s interactive video platform. Build branching storylines, clickable overlays, and decision points that adapt to each viewer’s path. Add polls and multi-language subtitles or add interactivity to 360° and VR footage for deeper engagement. Track exactly how audiences move through your story with detailed analytics, then refine based on drop-offs and other user insights. AI-assisted subtitling and chaptering make production faster, keeping your narrative fresh and responsive.

Create interactive narratives today

How to create interactive narrative videos with Cinema8’s tools

Design branching storylines and immersive journeys without complex coding. Upload, add interactions, and publish across your channels.

Step 1

Upload your base footage to Cinema8, then organise scenes and sequences for your narrative flow. Use folders and labels to keep story branches clear.

Step 2

Add interactive elements like branching buttons, clickable overlays, and polls at key moments, guiding viewers toward personalised outcomes based on their choices.

Step 3

Publish your interactive story to your chosen channels and track viewer paths, completion rates, and decision data through Cinema8’s analytics dashboard.

Why use Cinema8 for interactive narrative design?

Cinema8 lets you craft branching, choice-driven stories that immerse viewers in your world. With interactive elements, analytics, and global subtitle support, you can deliver personalised experiences at scale. It’s an ideal choice for entertainment, education, and brand storytelling.

How Cinema8 interactive video enhances narrative design

Branching story paths for personalised viewer journeys

Clickable overlays, polls, and interactive decision points

Analytics to track choices, engagement, and drop-offs

Choose-your-own-adventure style narratives

Engage audiences with branching narratives where every choice changes the outcome. Perfect for fiction series, brand stories, or interactive campaigns that keep viewers exploring multiple paths.

A company is creating branching narratives through Cinema8's interactive video tools to improve their brand story and user engagement.
Immersive training and simulation experiences

Use interactive video to build realistic simulations where learners face decisions in real time. Ideal for compliance, safety, or role-play scenarios that demand engagement and critical thinking.

A trainee is given three options within an interactive video built with Cinema8. The trainee has chosen a specific path within the training simulation.
360° and VR narrative journeys

Combine interactive elements with 360° videos or VR environments to create fully immersive worlds. Let viewers explore spaces, trigger events, and shape the narrative through on-screen choices.

A VR narrative journey has been built using Cinema8's interactive video tools. Participants can navigate the environment by clicking different hotspots.
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See why teams use Cinema8 for interactive video content

During travel restrictions, Cinema8 proved valuable as a tool. Its platform offered straightforward yet complete tools, allowing us to give virtual demonstrations of our solutions in a secure and efficient way.

Jay Yalung

Art Director, Marketing and E-Commerce / Leica Geosystems

Cinema8 software engaged and motivated students with 360-degree videos at the Tate Gallery, featuring past student projects. Staff support was responsive and helpful with training. A valuable tool for educational institutions.

Chi-Ming Tan

Unit Lead Lecturer LCCA / London College of Contemporary Arts

Cinema8 has been instrumental in compiling all of the videos for a research project on employment for the blind or visually impaired, by offering an easy-to-use web-based platform for building Interactive Videos.

Sarah Moody

Communications Coordinator / Mississippi State University

Cinema8 was chosen for its ease of use and ability to create interactive videos through an intuitive interface. The team received great support and reasonable pricing. leading to a renewal of their partnership. Cinema8's support helped them meet project deadlines.

Michel Sohel

Media Consultant / Eastern Michigan University

Frequently asked questions (FAQs)

Have another question?

Interactive video transforms traditional viewing experiences into active participation, letting audiences influence the story through choices, clicks, and responses. This approach deepens emotional investment, increases engagement, and encourages repeat viewing to explore alternative paths. By combining branching logic, overlays, and polls, Cinema8 helps creators design immersive narratives that respond to viewers in real time, creating a more memorable and personalised experience.

Cinema8’s branching tools make it simple to create choose-your-own-adventure style videos where each decision changes the outcome. You can set multiple paths, link scenes dynamically, and even add conditional logic based on previous choices. The platform’s analytics show how viewers navigate your story, helping you optimise plot points and keep audiences engaged across multiple possible endings.

Cinema8 supports 360° video and can be used for VR-style immersive storytelling. You can add clickable hotspots, triggers, and decision points within these environments, allowing viewers to explore spaces and influence events. This is ideal for virtual tours, interactive exhibitions, or any narrative where spatial context plays a key role in audience engagement and story progression.

Cinema8’s analytics show exactly how viewers move through your story, including which choices they make, where they drop off, and how much of the content they complete. This insight helps refine your narrative flow, identify engagement peaks, and improve decision points for better storytelling outcomes. Enterprise users can access organisation-level reports for deeper audience insights.

Cinema8’s player is responsive and optimised for all screen sizes, ensuring interactive features like branching buttons, overlays, and polls function smoothly on smartphones and tablets. Mobile compatibility means your narrative content reaches audiences wherever they are, without losing engagement or design quality. It’s perfect for on-the-go viewing and global campaigns targeting multi-device audiences.